

Sierra Veins brings the darkness.
French producer Sierra Viens, who now goes by Sierra Veins from the previous Sierra, has built a name for herself in the darker side of electronic music with a sound that mixes heavy industrial beats, emotional synth melodies and a moody sense of atmosphere. Her music feels like it’s always walking the line between chaos and beauty, with moments that hit hard and others that pull you in with quiet intensity. After working with artists like Carpenter Brut and HEALTH, she’s developed a unique style that’s both cinematic and deeply personal. Her new album In the Name of Blood feels like the next step in that evolution, diving deeper into themes of desire, transformation and release while pushing her sound into even more intense and emotional territory.
Right off the bat, the album opens with a dark and sinister energy that immediately sets the tone for what’s to come. The title track, “In the Name of Blood,” hits hard with pounding percussion, sharp snares and heavy low-end textures that grab your attention right away. There’s an electroclash edge to it, blending distorted synths and industrial rhythms with an almost seductive pulse. It feels like a call to step into Sierra Veins’ world, one that’s tense, cinematic and full of emotional weight. The production is dense and intentional, creating an atmosphere that feels both aggressive and hypnotic as if the listener is being pulled deeper into a charged and dangerous dreamscape.
In “Memory Cells,” the pace picks up and the energy shifts into something more urgent. A deep, heavy bassline drives the track forward, hitting you right in the gut with its intensity. The rhythm feels alive, pulsing with a kind of raw momentum that keeps you locked in. Layered synths and textured beats build around it, creating a sense of movement that’s both physical and emotional. It’s one of those tracks that feels built for dark rooms and loud speakers, where every hit and vibration can be felt just as much as it’s heard.
In the Name of Blood dives deep into questions of identity, legacy and transformation. Across the album, Sierra Veins explores what it means to carry the weight of one’s past and the invisible memories that live within us, using blood and cells as metaphors for inherited emotion and personal history. The lyrics move between strength and vulnerability, often touching on themes of inner conflict, rebirth and self-acceptance. There’s a raw honesty in the way she writes about darkness, turning pain and difference into power. The record feels like a confrontation with the self, where each song becomes a step toward reclaiming identity and finding meaning in the chaos.
