A music festival in south London went horribly wrong this weekend, and neither Billy McFarland or Ja Rule had anything to do with it this time. According to a wave of social media reports, thousands of excited festival goers showed up to Brockwell Park and were stuck waiting to gain entry to the Sunfall festival for an upwards of five hours without food, water, or bathrooms. Before long, frustrated attendees began stampeding the barricades surrounding the festival and police were forced to “enforce crowd control” amid crowd crushing.
Other witnesses reported fights breaking out, and one even said they felt “lucky to be alive” after the ordeal.
In response, the organizer’s official Twitter account said “for everyone’s health and safety, heightened security/search measures have been put in place. This is causing some delay on entrance.” They also mentioned that “additional resources” were being “put in place to try and speed up the entry process.”
Branding itself as “A new festival for London,” the second annual Sunfall Festival’s lineup featured Antal, Beautiful Swimmers, Gop Ton, Helena Hauff, K15, and Theo Parrish.
The events that unfolded in London over this weekend, according to Fact Mag, closely mirrors the catastrophic music festival that social media influencers promoted as a tropical getaway in the Bahamas last spring. After travelers showed up to the remote island with emergency FEMA tents, zero running water, and food that was barely edible, social media began blowing up and the “luxury music festival” hit the mainstream as one of the worst festival experiences in the history of music. Organizer Billy McFarland was even arrested after the ordeal for wire fraud and faces up to 20 years in prison.
If queuing for hours without food, water or toilets is your idea of fun then #sunfallfestival looks REALLY fun
— Rosie Percy (@rosiepercy) August 12, 2017
#sunfallfestival 100% worst festival I've ever been to. People are fighting, in alone for an hour and I'm still it in
— Martha Jephcott (@MarthaJephcott) August 12, 2017
Feel lucky to be alive after the #sunfallfestival queue crush. Organisers should be extremely concerned.
— el scott cairns (@ellescottcairns) August 12, 2017
— Robert Harrison (@ieattothebeat) August 12, 2017