Maggie Rogers premieres the video for her new track “On + Off” today on Vevo. Shot in NYC, the video is directed by Rogers frequent collaborator Zia Anger who also helmed the visuals for both “Alaska” and “Dog Years.”
“‘On + Off’ is Rogers doing pop, and doing it better than most. She is batting three for three right now, and the signs don’t point to her letting up,” says Paste The Song, written by Rogers and co-produced by Rogers, Nick Das and Doug Schadt, recently premiered on BBC Radio 1 as the Hottest Record in the World and is from Rogers’ debut EP Now That The Light Is Fading out February 16th on Capitol Records.
The EP features four original songs written, produced and performed by the 22-year-old multi-instrumentalist, including the singles “Alaska” and “Dog Years,” which have more than 31 million streams combined worldwide, across all platforms. “Alaska” – which Rogers will perform when she makes her television debut on The Tonight Show Starring Jimmy Fallon on February 15th – charted in Spotify’s Viral 50 in 40 countries and hit #1 in 23 countries, including the U.S. With more than 25 million global streams to date on Spotify, it earned Rogers a place on the Spotify Best of 2016 list and set the stage for widespread international acclaim.
Her first-ever North American headline tour sold out more than two months in advance of its launch. The run kicks off March 20th at The Irenic in San Diego and ends at the Music Hall of Williamsburg in Brooklyn, NY.
Check out the video for “On + Off” below.