(Photo credit: Owen Ela)
Just weeks after announcing the details about their upcoming album, Currents, Australian group Tame Impala have released a new music video for “Cause I’m A Man,” the 10th track on the eagerly awaited album.
The video for “Cause I’m A Man” was directed by Nicky Smith, according to a press release. It opens with a series of shots that take a city from being bathed in red to showing two characters looking at each other on separate skyscrapers. The video was produced in a way that takes advantage of the visual aesthetic that is found in many video games, with respect to the use of computer graphics.
Smith and Tame Impala did a nice job integrating the lyrics with the images on screen. For example, early in the song frontman Kevin Parker sings, “lost in the moment for a second time,” while on screen viewers see one of the characters standing in the middle of a busy crosswalk as others hurry past without engaging him.
After a colorful transition that includes falling animated men, viewers find themselves looking at a male and female character dancing in a darkened club, as the chorus “cause I’m a man, woman…” kicks in. Then, in a blurred dream like sequence, the two appear to marry, before the male character becomes covered in grey, blue, and red pills. A quick jump cut appears to bring him back to a living room with a television that is broadcasting the story.
What does it all mean?
Well, Parker appears to be leaving that up to individual interpretation as the music video is lacking in a definitive narrative that ties all of these situations together; however, this approach allows the listener to fill in the narrative by listening to Parker’s lyrics.
To see how the video wraps up, click ‘play’ on the video, below.
On a related note, during a recent Reddit Ask Me Anything (AMA) session, frontman Parker prompted users of the social site to ask him to premiere a new song. After the prompt, which came from an open-ended question, Parker posted a link to a clip of “Disciples.”
“Disciples” is also on the new album, and it is one of four tracks that are available instantly for fans that chose to pre-order the album through Amazon, iTunes, or Google Play. The other three tracks are “Cause I’m A Man,” “Let It Happen,” and “Eventually.”
Currents is available worldwide on the 17th of July 2015. And, if you like what you’ve heard, take a look at the list of currently announced tour dates, below, for an opportunity to catch Tame Impala live in concert near you.
Tame Impala Spring and Summer Tour Dates 2015
May 22: Boston, MA – Boston Calling Festival
May 25: George, WA – Sasquatch! Festival
May 26: Vancouver, BC – Malkin Bowl [SOLD OUT]
May 27: Portland, OR – Roseland Theater [SOLD OUT]
May 29: Salt Lake City, UT – The Depot
May 30: Denver, CO – Ogden Theatre [SOLD OUT]
May 31: Kansas City, MS – Uptown Theater
Jun 01: St. Louis, MS – The Pageant
Jun 03: Pittsburgh, PA – Stage AE
Jun 04: Cleveland, OH – House Of Blues
Jun 05: Cincinnati, OH – Bunbury Music Festival
Jun 07: New York, NY – Governor’s Ball Festival
Jun 06: Washington D.C – Echostage
Jul 24: Byron Bay, Australia – Splendour In The Grass
Jul 31: Chicago, IL – Lollapalooza
Aug 07: San Francisco, CA – Outside Lands Festival
Aug 20: Viana Do Castelo, Portugal – Paredes de Coura
Aug 21: Biddinghuizen, Netherlands – Lowlands Festival
Aug 25: Sestri Levante, Italy – Mojotic
Aug 26: Rome, Italy – Rock In Roma
Aug 28: Verona, Italy – Teatro Romano
Aug 29: Zurich, Switzerland – Zurich Openair Festival
Aug 30: Paris, France – Rock En Seine
Sep 05: Gardenstown, UK – End of the Road Festival
Sep 06: Dublin, Ireland – Electric Picnic
Sep 08: Glasgow, Scotland – Barrowland
Sep 09: Liverpool, UK – Olympia
Sep 10: Isle of Wight, UK – Bestival
Sep 12: Berlin, Germany – Lollapalooza
Oct 02: Austin, TX – Austin City Limits
Oct 09: Austin, TX – Austin City Limits