Failure, Los-Angeles based ’90s rock outfit who reunited in 2014 and were announced to be working on the new album, the first LP since 1996, have revealed a new studio recording video and announced a PledgeMusic campaign with lots of good stuff included.
Following the release of the new songs “Come Crashing” and “The Focus,” as well as performing at Fun Fun Fun Fest, Riot Fest, the Sunset Strip Music Festival and Cinquanta in 2014, the band decided to take part in PledgeMusic campaign, which enables fans to be a part of the album-making process.
According to diffuser.fm, a PledgeMusic video diary shows Failure at work on the new, as yet unnamed album, which will see the light of day in a variety of formats including digital (access to downloading new album for $10 when it’s available; new album in FLAC for $15), CD ($33 for unsigned CD and $44 for a signed copy; $46 for “Essentials” double CD with an option of a digital download, and the same price for “Golden” DVD and a digital download access pass), vinyl ($70 for a new album on double vinyl; $103 for a signed double vinyl copy) and USB drives (called “The Audiophile USB,” it includes new album in the highest quality version and an access pass for a digital download). Speaking of the new album cover, for $125 you can get a limited-edition album artwork signed lithograph and the access pass, and for $135 your name will appear in a special “thank you” section of the album’s liner notes, plus a digital CD and the access pass included in the price.
In addition, you may purchase a variety of merch and other nice things:
– exclusive T-shirts for $42;
– signed musical equipment, such as Kellii Scott’s, Failure drummer, drum sticks for $58;
– Ken Andrews’ unique set of 10 fractal patches (7 guitar and 3 bass) for $300;
– get a drum lesson from Kellii Scott for $750;
– attend Failure mixing sessions for $1,000;
– Sonos wireless HiFi system speaker pack for $1,000.
The main item is Ken’s vocal mic, sold in a reverse auction-style, starting $4,150. Each week, the price will drop in increments of $100 until sold.
“Obviously we are not the first band to do this sort of thing,” explained Ken Andrews. “But I do think our fans are uniquely qualified to make this a very satisfying experience for all who participate.”
The charitable part of the campaign is encouraging musicians to donate a percentage of their project funds to a charity of their choice. Well, not a bad way to help those who need it the most.
Become a part of the PledgeMusic campaign, watch the studio recording video below, and follow the band’s video diary on PledgeMusic.