N.E.R.D. – Seeing Sounds

Sounds the Same

When Pharrell Williams releases a project via the Neptunes or N*E*R*D, the collection is usually filled with sounds that are fresh and inventive. Yet 10 years after the Neptunes’ signature single “Superthug” by Noreaga, N*E*R*D’s third album Seeing Sounds barely contains the ingenious work they have produced in the past decade. Despite a few exceptions–including “Everyone Nose,” a witty tale of cocaine rapped over handclaps and a screwed-up chorus–the album’s production is hardly innovative compared to the standards they have previously set. The only other standouts include “Anti Matter,” a grimy and fuzzy masterpiece that listeners can krump or mosh to, and “Spaz,” a caffeinated song with otherworldly beats that keeps true to its name.Instead of outstanding production, N*E*R*D seem to focus this time on creative storytelling. “Yeah You” is a late response to Joni Mitchell’s “You’re So Vain” as Williams squeals at his subject over a casual drumbeat, and “Happy” relishes the freedom from a relationship through a riffing guitar. More dramatically, “Love Bomb” pleads for love in an era of war as an orchestra of violins, cellos, and strings percolate in the background. The only true missteps are “Laugh About It,” an unmemorable guitar-and-drum track that ends the album, and “Sooner or Later,” a lengthy song that would benefit from some editing. Overall, Seeing Sounds is full of clever lines and interesting subjects that are refreshing to hear, but the production could have used some of that Neptunes trademark magic.