The folks at the SXSW Music have announced that Who guitarist/vocalist Pete Townshend will be the keynote speaker at the upcoming 2007 event.

The SXSW Music and Media Conference will take place from March 14th to the 18th at the Convention Center in Austin, Texas. Townshend’s keynote will spread over four days of workshops, interviews, panels, and peer meetings. Also on March 15th Pete Townshend will perform an ‘Attic Jam’ with Rachel Fuller and some special guests.