Attempting to recreate any sound of yesteryear can be a very difficult task to accomplish. The band or artist walks a fine line teetering on the verge of musical reverence or cheap novelty â€šÃ„Ã¬ this is what typically sets apart legitimate artists from one-hit-wonders. 33Hz is a band that finds itself delicately balancing on the wall dividing genuine endeavor from cheap thrill.Reviving a sound reminiscent of late 70s/80s funk, disco, and new wave, 33Hz’s self-titled debut is a dance record chock full of synth-pop grooves, beat-keeping handclaps, falsetto â€šÃ„ÃºOhhhs,â€šÃ„Ã¹ and lyrics dealing with love, if not lust. Itâ€šÃ„Ã´s clear that the New York based quartet has done its homework â€šÃ„Ã¬ at the school of funk, theyâ€šÃ„Ã´ve studied under professor emeritus Prince (pre New Power Generation), read from the book of Jamiroquai, and sat next to Daft Punk.
Overall, 33Hz is not a half bad album, but it does take a few listens to get used to. Songs such as â€šÃ„ÃºCrazy All the Timeâ€šÃ„Ã¹ and â€šÃ„ÃºLovelyâ€šÃ„Ã¹ are fun little tunes thatâ€šÃ„Ã´ll have you tapping your feet to the beat in no time â€šÃ„Ã¬ the latter which will have you swearing it belongs on Purple Rain. â€šÃ„ÃºDigital Loverâ€šÃ„Ã¹ is another funky jam that couldâ€šÃ„Ã´ve easily appeared on Discovery. Over sexualized and singing perhaps just a few octaves too high, the problem with 33Hz is that youâ€šÃ„Ã´re not sure whether or not to take them seriously. Sure, Prince, Al Green, even MJ and a whole slew of others sang from, wellâ€šÃ„Â¶ the loins as much as they did from the heart, but seeing four skinny white guys with bowl shaped hair cuts belting out flamboyant love jams just seems gimmicky.