For enigmatic Chinese-American electronic artist Zhu, the opportunity to headline MTV’s SnowGlobe Music Festival this year is an achievement. The coveted spot culminates stacked lineup festival-goers will not want to miss. According to a press release, when it was announced that Zhu would be amongst the headliners, the news came on “…the heels of ZHU’s newly released single, ‘Came For The Low,’ the Grammy-nominated artist joins MTV’s SnowGlobe Music Festival, North America’s premiere New Year’s destination experience, taking place in South Lake Tahoe, C.A. on Dec. 29-31, 2019.”
Zhu, born Steven Zhu, has had a fruitful year, in addition to being added to MTV’s SnowGlobe Music Festival 2019, he has just released the music video for his latest single “Came For The Low”. The visual is a swift and cunning piece of footage that pieces together images of what looks like areas surrounding Area 51. According to Billboard, the video at first glance, “…it seems like it’s going to be a tongue-in-cheek recap of the meme-made-history events of Sept. 20, aka ‘Storm Area 51, They Can’t Stop All of Us.’ About 51 humans gathered at the gates of the famously-classified airforce base in Nevada, including DJ Paul Oakenfold, but it turns out Zhu and his camera crew may have been there as well.” The visual happens to end with an intriguing cameo that almost feels like an endorsement for the upcoming presidential elections, when presidential candidate Andrew Yang uncovers himself under a guise of a gas mask stating that he “Came For The Low.”
Zhu joins an illustrious list of artists that range from Skrillex, Fisher, Gigantic NGHTMRE, Griz, E-40, Louis the Child, Tchami x Malaa, Vince Staples, A-Trak and many more. As previously stated in a press release, “The New Year’s Eve celebration hosts a diverse lineup of acclaimed artists across three unique stages with a mix of new art installations, the return of the iconic MTV Lodge, with the largest brand footprint featuring premium giveaways throughout the event, and SnowGlobe’s beloved Big Air activation – showcasing professional ski and snowboard demos alongside sets on the mainstage.”
Tickets for the 3-day event range in price. Currently for the 3-day general admission tickets cost $199 plus additional fees and taxes. The 3-day general admission plus shuttle costs $239 plus additional fees and taxes. The 3-day VIP costs $449 plus additional fees and taxes. For more information regarding the venue visit snowglobemusicfestival.com and to purchase tickets visit the event bright page.
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