The Soft Moon has released a music video for “It Kills”. This follows the band’s release of Deeper. The track is a part of the band’s upcoming album, Criminal, which is released on February 2nd.
According to the press release, when speaking about the track Vasquez states “’It Kills’ represents my constant struggle with making the same mistakes in order to feed my desires. A continual battle with the conscience. Some inspiration comes from a quote by William Blake: ‘Those who restrain desire do so because theirs is weak enough to be restrained.’” This song fits, as the album is about “battling with his own sanity, self-hatred, insecurity, self-entitlement and grappling with the risk of these things transforming him into a person he despises”. Vasquez has stated abut the album that “The concept of ‘Criminal’ is a desperate attempt to find relief by both confessing to my wrongdoings and by blaming others for their wrongdoings that have affected me.”
Directed by Kelsey Henderson, the video has a split screen format, divided into two and sometimes three. The video opens up with a close up of the artist’s face to show only his eyes. As the video progresses, there are images of airplanes in the air, cars driving, smoke, fences, and everything eventually falling apart. The video can be watched below.
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