Minnesota’s pride, indie hip hop outfit Doomtree, has unveiled the video for the song “Beastface” off their third studio album All Hands, released January 27 this year.

A saga about three cool dudes, wandering through the desert and letting out the rhymes, seems really cool, just as Doomtree expected it to seem. A bit comic and serious like hell at the same time, the clip leaves a good aftertaste. As described in the press release, the video depicts crew members P.O.S, Sims and Mike Mictlan in the California desert in an increasingly hallucinatory walkabout that culminates in a comical shootout.

Doomtree, one of the luminaries of this year’s SXSW, who recently got back from their North American tour and are preparing for the European one, make a good self-PR on the eve of their headlining Eaux Claires Music Festival performance, and assign themselves the headliners of the style itself. Watch and learn, kids; the clip is below.